1. The commercial borrows The Laughing Heart by Charles Bukowski without leaving credit.
2. The use of this poem by a corporation is ironic because this poem portrays a sense of a life lesson, embracing life and living it to the fullest instead of talking and trying to sell a piece of clothing which was jeans in this case. The poem itself has an extreme message brought out to the readers reading and fully understanding it, so when the whole message is put into play advertising jeans it gets a little too complex. The choice of words he uses is ironic in a sense where he's talking about being in a dark place looking for light when in reality it's just a pair of jeans, there really can't be any life lessons including "dank submissions" with a piece of clothing.
3. Yes, this commercial represents Charles Bukowski because the whole commercial visually shows social interactions including different people with different cultures and that ties in with Charles because he is influenced by the social, cultural, and economic ambience of his home city of Los Angeles. In other poems he has written he tends to talk about sexual and violent situations, so when the commercial portrayed a kissing teenage couple and people revolting it's represented Charles very well.
4. Describing my process in which I found my answers to one and three I used the internet and visual observations. I googled the first couple lines of the commercial and Charles name popped up. I read a little about him and glanced over other poems he has written to connect the type of style to the poem used in the commercial.
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